Lending in the age of social distancing

How to Keep Lending High-Touch in a High-Tech World

By Joseariel Gomez, CEO of Shastic

Most financial institutions are racing to go digital, and they’re making significant investments in new digital infrastructure to get there. However, these institutions are now faced with the challenge of going digital without losing personal relationships with customers. For community banks, which many customers choose precisely because of personalized service, going digital runs the risk of transforming their services into a commodity in which the only differentiators are interest rates. Investing in digital personal touch-points can be a key competitive advantage for these community banks.

Continue reading “How to Keep Lending High-Touch in a High-Tech World”

Five Credit Unions Sign with Shastic’s Text Messaging Platform in January to Enhance Lending and Operations

Shastic has signed on five new customers in the first month of 2018. The recent growth follows the company’s early launch of Elle, a conversational text messaging platform built for credit unions. Elle is an expansion of their automation services to deliver efficient, real-time message communication between credit unions and their members.

Continue reading “Five Credit Unions Sign with Shastic’s Text Messaging Platform in January to Enhance Lending and Operations”